Hi!IamLucyTuchman
FromSiliconValleytoParis,NewOrleans,andnowNYC,I’vealwaysbeencuriousabouttechnology,culture,andwhatmakespeoplecare.
Mybackgroundisinmarketing,PR,andinfluencerworkacrossbeautyandlifestyle,andI’mespeciallyexcitedbytechandAI,boldideas,fast-movingteams,andbrandsthatknowhowtostayclosetoculture.
Work
TRACTENBERG & CO
Beauty + Lifestyle PR
New York · 2026
Worked across 11 beauty and lifestyle accounts, managing media outreach, editor relationships, events, and day-to-day client needs while pitching 200–250 editors each week.
PR · Media Relations · Influencer · Events
FERRAGAMO
Visual Merchandising
New York · 2024
Supported the visual merchandising team at Ferragamo, gaining an inside look at how a global luxury brand translates its identity across physical retail.
Luxury · Fashion · Visual Merchandising · Brand
NVE EXPERIENCE
Experiential Marketing + Production
Los Angeles · 2023
Supported experiential campaigns and live productions for brands including Smirnoff, Bellagio, and Don Julio, working behind the scenes from planning through execution.
Experiential · Production · Influencer Marketing · Events
AUTUMN COMMUNICATIONS
Consumer PR
New York · 2023
Supported consumer PR across brands including Native, Funboy, and Murad, with experience spanning media relations, research, pitching, and brand storytelling.
PR · Beauty · Consumer · Media Relations
GENIES
Influencer Outreach
2022
Researched and contacted more than 800 creators and influencers, giving me early experience at the intersection of technology, digital culture, and creator marketing.
Influencer Marketing · Creator · Tech · Outreach
New Orleans · 2022–2025
Marketing Major · Management Minor
President of Freeman Student Government
Leadership Award Scholarship
Studied marketing at Tulane’s A.B. Freeman School of Business and served as President of Freeman Student Government after previously serving as Secretary.
Paris · 2021–2022 · American University of Paris
Spent a year studying in Paris, with coursework focused on global marketing, media, and communications.
Menlo Park · 2021–2023 · Co-Founder
Co-founded an online clothing brand, created 600+ original designs, and helped make the business profitable within its first year.
Teen Advisor
Spoke with students, families, educators, and tech professionals about social media and digital behavior, including contributions to the Media in the Middle podcast.